Young entrepreneur turns slime into big business

Like many elementary school students, Rosie Grimaldi of Woodridge got caught up in the slime-making craze that began last year. Rosie, now 10 and in fifth grade, wasn’t content to just make and play with slime, however. After receiving repeated requests for slime from her friends, she decided to seize the business opportunity she saw.

The young entrepreneur founded RottenSlimes.com and is turning slime into big business.

Jody Grimaldi, Rosie’s dad, showed her his collection of Garbage Pail Kids trading cards and the pair used that as inspiration for the story behind Rotten Slime. With names like Ogre Pus, Fairy Snot and Worm Mush, they came up with funny and fantastical stories about how each kind of slime came to be.

“My friends think it’s really disgusting. It’s gross, but they like it,” says Rosie of the unique slime names.

Rosie makes each batch of slime by hand. An eight-ounce container sells for $5.

The project has been a father-daughter collaboration between Jody and Rosie. She crafts the slime and he helps make up the story behind it, which is an extension of bedtime storytelling duties that he’s honed over the years.

Jody says that it’s been a great way to spend time together while also channeling his daughter’s strong desire to be creative. He says she’s always making and inventing games, puzzles and other playthings. Then, slime took over.

“She was making a mess, but as parents, we wanted her to embrace her inner scientist and decided to just let her run with it,” Jody says. In addition to learning about the chemistry behind slime, Rosie’s also learning about setting up a website and what it takes to run a business.

“Someday, I want to have to my own store,” says Rosie.

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