Snowy Adventures Await in Traverse City with Our Family Winter Travel Guide

Plan a cozy winter getaway to Traverse City! Enjoy snowy adventures, charming downtown shopping and family-friendly indoor fun.

Located in Northern Michigan, Traverse City sits on beautiful Grand Traverse Bay. Perhaps best known for its sandy beaches, stunning Sleeping Bear Dunes, and as the “Cherry Capital of the World”, Traverse City is also an exhilarating yet cozy wintertime escape.

Here’s your guide to the best Traverse City has to offer for winter family vacations. 

Why families should visit Traverse City, Michigan in the winter

Picturesque Sleeping Bear Dunes National Lakeshore is sight to behold in winter. The snow-covered landscapes surrounding icy Lake Michigan can literally take your breath away. Race your kids up and down the dunes in sleds. 

Ski, snowboard, ice skate or escape to the spa at nearby Crystal Mountain Resort. Snow tubing is a popular way for families to beat the winter blues. And the silent winter sports of snowshoeing and cross-country skiing are excellent ideas to get outside and get the blood pumping. You’ll also find inside options like rock climbing and pottery painting.  

Read more about Crystal Mountain’s family-friendly winter activities like horse-drawn surrey rides, outdoor laser tag, family crafts and more. 

Small business shopping

Cortney Fries and her family posing on a snowy street in downtown Traverse City, surrounded by shops and festive winter scenery.
Photo credit: Cortney Fries

Downtown Traverse City is charming aglow with twinkling lights. Stroll and stop in local book stores, clothing boutiques, and the independent toy store. You can also find delightful eateries, including farm-to-table restaurants and cherry shops. Find out my suggestions on the best kid-friendly food options around Traverse City. 

Explore charming nearby towns such as Frankfort, with small business shopping and cute coffee shops, like Petals & Perks. Empire, outside of Sleeping Bear Dunes, has Grocer’s Daughter Chocolate, a handcrafted chocolate shop with chocolate tastings and a personalized hot cocoa flight that enchanted my family. 

Check out more of Traverse City’s best winter attractions for family fun.

Where to stay in Traverse City, Michigan

A cozy lobby at Crystal Mountain near Traverse City, featuring a warm fireplace, holiday decorations, and a festive Christmas tree.
Photo credit: Cortney Fries

Great Wolf Lodge is an excellent choice in winter for families who want to splash in the warm, indoor water park. Crystal Mountain is an exceptional ski resort with a variety of accommodations to choose from, including cabin rentals with all the comforts of home and ski-in-ski-out privileges.

Grand Traverse Resort & Spa is a fun option for families who want to take advantage of amenities like an indoor water playground, holiday activities, an escape room, mini bowling alley and arcade. 


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Cortney Fries
Cortney Fries
An award-winning travel journalist, Cortney Fries (pronounced "freeze") has been writing about family travel for over a decade. She knows that parents planning trips are looking for all members to have fun and make lasting memories. Cortney believes that you should definitely try anything that makes you slightly nervous.

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